Warren Miller Entertainment, the world's leading winter sports filmmaker, announced this morning (9/25) their partnership with The Climate Reality Project, founded and chaired by Nobel Laureate and former Vice President Al Gore. Along with getting winter enthusiasts excited for the upcoming ski season, Warren Miller Entertainment's 63rd feature film, Flow State, will take a more serious tone by highlighting areas impacted by global climate change. Traveling to the top of the world, Svaldbard, Norway, the Warren Miller film crew witnesses first hand the effects of climate change with the lack of sea ice in the region. The partnership with The Climate Reality Project will help spread the awareness of global climate change.
“Warren Miller Entertainment has an incredibly passionate audience that celebrates winter to come every fall… Going to the Film Tour is a family tradition that has been passed down to generations to embellish their lifestyle. A lifestyle that all of us are deeply connected to and thus our mission is to help The Climate Reality Project raise awareness via our film and foster a community of movie-goers and ski industry partners whose passion and livelihood depend on a sustainable future,” said Johnny Alamo, Executive Director, Partnerships & Strategic Alliances at Warren Miller Entertainment.
Former Vice President, Al Gore, will be attending a showing of Warren Miller Entertainment's film, Flow State, in November 2012 to promote "I Am Pro Snow," a soon-to-launch Climate Reality Project campaign highlighting the impacts of climate change on winter sports.
“Beyond the global scientific consensus about the climate crisis, we can now look in our own backyards to see the impact of man-made climate change,” said Gore, chairman of The Climate Reality Project. “Anyone who spends time on a ski slope or in the back country can see how this crisis is changing weather patterns and ecology, with major impacts on the outdoor activities we enjoy with our friends and families. Climate change is a reality that is here, today.”
After having one of the worst ski season in 20 years it's hard to deny the affects of global climate change. Poor snow conditions that caused the majority of ski resorts to close early last season left many skiers and snowboards who bought season passes to their local mountains disapointed. This upcoming season looks more promising then lasts but awerness is still needed in order to make a difference.
Get your tickets now to see the impact and watch your favorite athletes, including NASTAR Ambassador Ted Ligety, ski the most spectacular mountains in the world.
Find where to get you get your Flow State tickets at: http://www.skinet.com/warrenmiller/events